Albie Einstein once said, “Creativity is intelligence having fun.”

Intelligence gets misunderstood in the creative process sometimes. Because often when the dreaming and brainstorming starts it doesn’t take long for Intelligence to speak up as the voice of reason, concern, and preparation.

At Boonrise we’ve found the fun happens when the dreaming and disaster-planning realize they need each other to spark creativity. We’d love to bring a little of that intelligence to your next video or event project.